MLS Attendance Surge: Messi Magic or Strategic Scheduling?

MLS teams have seen a 7% uptick in per-match attendance, with 25 teams maintaining or increasing numbers. But is this due to Messi’s star power or clever scheduling?

Summary

  • Large attendance increases linked to Miami matchups
  • Potential impact of Messi’s presence
  • Consistent scheduling as a contributing factor

Matchday Affect

Many speculate on whether the presence of big names like Messi correlates with attendance spikes

Stadium Dynamics

Different stadium models in MLS explored through revenue analysis

League Expansion

Concerns raised about sustainability post-2026 after projected growth